freelance & consulting
digital product & UX designer
Twenty years leading design for products that ship at national scale. Flagship properties, 0→1 platforms, and the systems underpinning them.
Cisco · Intense data made accessible
Product Designer · dense network data, read at a glance
Google · What happens after the click.
Product Designer · Local & Communications Ads post-click
Eli Lilly · AI chat to human without a seam.
Product Designer · LillyDirect agentic chat, AI self-service with human handoff
Eli Lilly · Support, designed as a system.
Design Lead · five pillars, one journey — the support strategy behind a direct-to-consumer pharmacy
Other work available for review upon request
Manage Communications
Design Lead · preference center shipped in the growth program
Visual Design Craft
3D · illustration · motion: the growth-brand mechanism itself
Agentic Meal Planning
Product Designer · AI discovery and a rich prototype for Real Appeal, grocery order included
Authentication and identity verification
Design Lead · sign-in, verification, and recovery for 1M+ customers, alongside BCG / Accenture / WWT
Portal & Design System
Principal Product Designer · stood up the design practice, 1.x system, and a new portal for every user type
Global Web Redesign
Fractional Senior Director, UX · taxonomy, flows, and storytelling for a post-rebrand worldwide launch
Design System & Journey Wheel
Consultant to design leadership · org-wide planning tool
Finance Portal
Principal Designer · C-suite financial reporting, from manual spreadsheets to an intuitive portal
Systems Tape Agreement Portal
Principal Product Designer · role-based portal for a $116M program, 24 manual touchpoints to 9
Employee App Refresh
Principal Designer · concept-to-hi-fi framework for 125,000 employees, five-year initiative
Seven apps, one interface standard
Design Consultant · research, audit, four strategic paths, and a design-system prototype for seven enterprise apps in six weeks
Enterprise Lending UX
Lead Design Consultant · UX charter, 17 field interviews, a 113-step loan map, and the tickler fix the field asked for
Membership E-comm
Design Lead / ACD · purchase simplification
RBC Life Employee App
Principal Designer · greenfield app for 15,000+ employees, named it too
Flagship App
Senior XD · core designer on the 2019 MVP overhaul
Gucci & Coach eLearning
Senior Experience Designer · luxury retail training experiences
Viv AI Assistant
Conversational AI concept · an early entry in the agentic thread
Wine Tasting Journal App
Co-founder · personal venture, 2019 to 2021, exited